Sidhu Strategic Plan

The Sidhu School Strategic Plan outlines three strategic goals over the next several years: Reinforcing the Sidhu Foundation, Performance Excellence, and Academic Innovation. The following summarizes the objectives that align with each strategic goal.

  • Continuous
  • AY17-AY18
  • AY19-AY20
  • AY21-AY22

Reinforcing the Sidhu Foundation

Establish Sidhu Brand

  • Develop processes to ensure adherence to Sidhu brand.
  • Create a comprehensive marketing strategy
  • Develop a process to highlight student, alumni, faculty and staff accomplishments

Personal & Professional Development

  • Increase professional and support staff to support growth across both locations
  • Increase resources for programming related to student productivity and success.
  • Maintain database of job placement, career advancement and alumni engagement data for students.

Integrated Management Experience

  • Increase mentoring, tutoring, and related programs geared toward student success.
  • Improve retention rates to meet University goal.

Performance Excellence

Data Driven Decision Making

  • Develop growth-oriented and forward thinking program- and school-level benchmarks.
  • Develop processes to address and evaluate reactions to student, program and School data.
  • Discuss outputs/outcomes, and overall business and economic trends on a regular basis.
  • Disseminate regular school & program updates (performance, satisfaction, trend data).

Promote Excellence in Sidhu Faculty & Staff

  • Develop processes for increasing faculty/staff participation in professional and academic national meetings and conferences.
  • Develop processes for increasing/improving/ encouraging faculty/staff wellness
  • Increase resources for Develop Online MBA faculty/staff participation in professional and academic national meetings/ conferences.

Strengthen Industry Partnerships

  • Develop Student and Executive Advisory Boards for the Sidhu School
  • Increase industry partnerships
  • Develop independent fundraising campaign
  • Develop and maintain community and business relationships.

Academic Innovation

Ensure Market-Driven Curriculum

  • Establish clear and market-driven graduate and undergraduate admissions criteria.
  • Investigate and implement market-driven program enhancements.
  • Regular review/evaluation of existing majors, minors, and associated courses.

State-of-the-Art Program Delivery

  • Evaluate class flexibility (timing of classes, frequency of offerings etc.)
  • Benchmarking and review of technological needs by program
  • Explore online or hybrid course offerings

Maintaining Innovative Program Promotion

  • Develop distinct marketing priorities for each program and location
  • Grow MBA Program recognition.
  • Develop Online MBA
  • Pursue AACSB Accreditation