Wilkes University

Campus Directory

HyeRyeon Lee

Dr.  HyeRyeon  Lee

Assistant Professor
Sidhu School of Business

Dr. HyeRyeon Lee is an Assistant Professor in Hospitality Managemet. She received her Doctoral degree in Hospitality Administration from Texas Tech University and Master’s and Bachelor’s degrees in Tourism and Leisure in South Korea. Her research interests are hospitality and tourism information technology, tourism and lodging management, hospitality and tourism marketing, and human resource management. Her research has been published in several referred journals. 

In addition, she has had various experiences in the hospitality and tourism industry. She worked as a researcher at Leisure Research Institution, which is devoted to tourism research. There she developed tourism business and grant plans pertaining to tourism policy and planning, tourism destination marketing, and festivals. She has also worked at Hotel Hyundai, the Overton Hotel and Conference Center, and More Tour Company. Moreover, she has actively participated in United Nations Educational, Scientific, and Cultural Organization (UNESCO) activities.

Moreover, she received the certification in Hotel Industry Analytics (CHIA) from the American Hotel & Lodging Educational Institute and also has the Overseas Tour Guide License and Recreation License from the Minister of Culture and Tourism of the Republic of South Korea.